About Us | Team & Culture | Jenny Wolden

Jenny Wolden

Executive Director, Service Solutions

Jenny Wolden oversees the Synfinii’s suite of services and the teams that support them. She began her extensive career in the asset management industry after earning a degree in Finance from the University of St. Thomas. With over two decades of experience, Jenny initially worked as a Sales Reporting Manager at First American Funds, where she was a knowledgeable and hands-on client of SalesStation. She joined SalesStation in 2012, playing a crucial role in leading the organization and management of data stewardship and data cleansing operations.

Following the acquisition of SalesStation by SalesPage (now Synfinii) in 2020, Jenny transitioned to oversee operations and eventually joined the executive team to lead Synfinii’s managed services. Her distribution-specific expertise focuses on the organization and maintenance of data, ensuring that asset management firms receive the vital business intelligence and sales reporting they need to drive asset growth.

Jenny’s leadership is characterized by her commitment to fostering a collaborative environment where every team member’s contribution is valued. Outside of work, she enjoys golfing, gardening, and cooking, and is a dedicated supporter of her children’s sports activities.

Thought Leadership

Ignites: Doing More, With Less - Scaling Distribution Without Compromise

Asset managers face mounting pressure to grow with limited time, lean teams and tools that require expertise they don’t have.